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						A 
						very berry nice Margarita 
						For
						Norte Americanos, Margaritas of various 
						presentations and flavors or a tequila sunrise may be 
						all the experience of drinking tequila that they have. 
						These bar drinks are usually made from tequila that is less than 
						100% agave, called mixtos.   
						 
						The 
						Blue Agave, agave tequilana weber azul 
						In 
						order to be labeled 'tequila' there are certain 
						requirements to be filled according to Mexican law. The 
						key distinguishing identity is that it be made from agave azul. 
						If the bottle label says 100% agave or 100% agave azul, 
						then it is 100% pure, and made only from this plant.  
						If it 
						doesn't say 100% agave, then up to 49% of the alcohol 
						can be made from other sugars and still be called 
						tequila. These tequilas are considered to be mixtos. 
						In order to be sold as tequila, it must be made only 
from this particular succulent (not other mezcals), approved by government inspectors to insure 
purity, and be bottled in Mexico. 
						Not 
						only that, but there are five designated 
						tequila-producing Mexican states:
						
						
						
						Jalisco, 
						
						 
						
						Michoacan, Nayarit, 
						
						
						Guanajuato
						 
						and Tamaulipas.   
						If an 
						alcoholic drink is made from a succulent other than the 
						agave azul, or if the plants are grown in areas 
						not  specified as a tequila-making region it cannot 
						legally bear the 
						name tequila on the bottle.  
						  
						 
						Bars 
						and shops in designated Tequila, Jalisco, Mexico 
						There 
						are myths surrounding tequila which only adds to the 
						confusion. For instance, some believe bottles of tequila will 
						have a worm in it as part of the Mexican tradition.
						
						 
						
						False! 
						There 
						is no worm in tequila, never has been and it is not a 
						Mexican custom to put one in. Some bottles of 
						mezcal will have a butterfly caterpillar called a 
						gusano placed in them, but generally not in the premium 
						brands. 
						  
						 
						A 
						succulent is not a cactus 
						
						Another myth is that tequila is made from cactus. 
						Tequila is made from distilled juices from the hearts of 
						a mature agave or maguey plant which is 
						related to the lily and amaryllis. 
						 
						And 
						some people think that mezcal and tequila are the 
						same thing. While mezcal and tequila are both 
						derived from agave plants and have similarities, they 
						have very distinctive variances in their flavors and 
						production processes. Mezcal is commercially produced in
						
						
						
						Oaxaca, and most 
						tequila is produced in or near
						the state of
						
						
						
						Jalisco. 
						
						Different Mexican states, different weather and soil, 
						different plants.
						 
			  
						 
						The 
						number one exporter of tequila 
						
						Contrary to another belief, all 
						tequilas are not the same and they vary according to the 
						company who makes them. The flavor of tequila depends on the process by which the agave sugars are 
						extracted, the soil and growing 
						environment of the agave plant, how old these plants are when they are 
						harvested, and whether or not the tequila itself has 
						been aged and for how long. 
						 
						Did 
						you know that there are five different types of tequila? 
						 
						Sauza, 
						the number two producer of tequila 
						All 
						tequilas are distilled at least twice, and some are 
						distilled three times. 
						
						Blanco or Plata (white or silver) tequila is 
						stored less than 60 days in stainless steel tanks, is 
						not aged in wood, and tends to be more peppery or fiery 
						in flavor. Blancos and Platas have more 
						agave nose to them than other tequilas. Some aficionados 
						prefer blancos and platas to aged tequilas 
						precisely because of the fire in the flavor, the 
						unaltered taste of the agave and the perfume in the 
						bouquet.  
						
						Joven abocado is also a young tequila but has 
						coloring and flavoring ingredients such as caramel, 
						vanilla or almond added to them to make them looked 
						aged. They can also be called suave or oro 
						(gold) and in the tequila world, they are considered to 
						be mixtos. 
						As we 
						mentioned earlier, if 
						the bottle you are looking at is not labeled 100% agave, 
						it is a mixto. Up to 49% of the alcohol can be 
						made from other sugars such as cane sugar, which has less taste than the agave 
						sugars. 
						 
						
						Mixtos are used for Margaritas, tequila sunrises and other mixed 
						drinks. They are not generally sipped straight since their flavor 
						is not prized. 
						  
						 
						
						Tequila can be 'rested' for up to 1 year in wooden pipones 
						
						Reposado tequila has been rested from 2 months up to 
						1 year in wooden tanks or barrels. The longer the aging, 
						the darker the coloring and the more complex the flavor 
						becomes. This process has made a very popular product 
						and accounts for over 60% of tequila sales in Mexico. 
						The 
						flavor of a reposado has less bite and is more smooth. 
						When sipped 
						straight, look for the 'legs' of the beverage on the 
						sides of the glass. 
						
						 
						 
						
						Imported white oak aging barrels 
						
						Anejo is vintage tequila aged from 1 to 3 years in 
						wood barrels. Sometimes the liquid can become very dark 
						and the distinguishable flavor of the wood makes its 
						presence known. To stop the aging process and the loss 
						of tequila through the evaporation from the barrels, tequila can be 
						moved to stainless steel tanks until bottling. 
						   
						 
						
						Prized imported cured white oak barrels from Tennessee, 
						USA - Jack Daniels was aged in this cask before it was 
						sold to Mexico. Notice the chalk-written date. Tequila 
						has been in this container since August 25, 
						2010. 
						
						Extra Anejo or Maduro tequilas are ultra aged 
						a minimum of 3 years in oak barrels that hold no more 
						than 600 litres. This allows the liquid to come in 
						contact with the wood for the desired flavor to be 
						produced. Older tequilas of 5 years are already for 
						sale on shelves today. Early 2006, a new category of tequila was 
						introduced that has been aged 10 years. 
						   
						 
						The 
						point is the pina 
						In 
						respect to flavor, it all begins with the pina. Age, 
						size, soil conditions, and in which methods the agave 
						sugars are extracted affect the flavor of the resulting 
						beverage.   
						 
						
						Alejandro, our personal guide from Cofradia, shows us the pinas baking in the ovens 
						In 
						olden days, pinas would be slow 
						roasted in brick or adobe ovens for 24 to 36 hours to 
						process the natural juices and soften the fibers. This 
						baking adds a smoky flavor to the tequila. The 
						consistent, slow cooking temperature of about 150*F keeps 
						the agave from caramelizing which would add a darker 
						color and bitter flavor. 
						 
						  
						 
						Sure, I'll have 
						one. The sign reads: Discover the Enchantment 
						The Sauza 
						distillery decided to emphasize the unique 
						flavor of the agave plant itself.  
						
						Instead of baking their pinas, at this stage, Sauza shreds them and through 
						steam and hot water, juices and sugars from the heart of 
						the plant 
						are released. This non-roasting approach is considered a 
						high volume method of production and principally keeps 
						the flavor of the agave unaltered. 
						 
						This 
						machine replaces the stone tahonas of centuries 
						past 
						After 
						the pinas have been roasted and the fibers 
						softened, the hearts are now crushed to separate the 
						fiber from the juices for fermentation. Some more 
						traditional distilleries keep a portion of the pulp in 
						with the juice during the fermentation period. 
						  
						 
						
						Stages of production 
						After 
						the juices from the heart of the agave have been 
						extracted, they are sprinkled with yeast and go into 
						stainless steel tanks to ferment.   
						 
						Yeast 
						processing the fermentable sugars 
						We 
						watched this living action going on in the large vats. 
						The yeast with their golden and brown bubbles were 
						moving in circles en masse. A strange and wondrous 
						sight.   
						 
						A 
						serious and sanitized business! 
						 
						
						Levels of sugars are monitored and the fermentation 
						takes from 7 to 12 days to complete. Longer fermentation 
						creates a heartier body. 
						  
						 
						All 
						tequila is clear after distillation. 
																						 
						In 
						the above glasses, the alcohol was far too strong to be 
						sold in bottles, so at this point in the making of 
						tequila, demineralized water 
						is added to obtain the desired alcohol content. 
						
						Depending on the sort of tequila being made, colors and 
						flavorings will be added (mixtos) or the liquid 
						will be rested (reposado) or aged (anejo). 
						  
						 
						Many 
						bottles, many styles 
						
						Distilleries will make various styles of tequila because 
						- as with most things in life - there is not a one size 
						fits all. 
						Some 
						people prefer the aromatic floral nose of the blancos 
						and platas with its fiery flavor. 
						  
						 
						
						Reposados and anejos from various distilleries 
						
						Others prefer a fuller body or the softened flavor that 
						tequila aged in oak casks have and choose either 
						reposado or anejo. 
						 
						Some 
						museums have audio/visuals or interactive projects. How many museums in the world have 
						tasting rooms? What a concept! Tequila tasting in The 
						National Museum of Tequila 
						So 
						how do you know which you prefer?  
						The 
						above information will be helpful to you but nothing 
						replaces first hand experience. If you are fortunate to 
						be able to visit the town of Tequila yourself, tastings 
						are available at all the distilleries, museums and many  
						of the shops in town. 
						 
						No, 
						no, not like this! 
						  
						 
						
						Tasting room at Cofradia 
						On 
						this barrel table we had choices of plata, reposado, 
						anejo and extra anejo. 
						 
						And 
						then he brought out the fine stuff! Casa 
						Noble, Tequila of the Decade 
						We 
						were quite fortunate to experience the flavor of Casa 
						Noble, a tequila that won awards in tastings held in San 
						Francisco, California. Due to its remarkable flavor and 
						body, it is considered to be the Tequila of the Decade 
						and runs 1,300 Pesos per bottle (over $100 USD).   
						 
						
						Another look at Coradia's fine tasting room   
						 
						Agave 
						Syrup 
						
						Unique products made from the agave plant are available 
						for purchase as well at Cofradia. While we were tasting anejo 
						tequila we were also able to try this agave syrup. 
						With a consistency of honey it was simply delightful and 
						dangerously delicious. 
						  
						 
						A 
						caballito with Gran Clase and Reposado 
						premium brand tequila 
						So 
						what is the best way to savor the flavor of this classic 
						drink? 
						 
						Years 
						ago, tequila was first drunk from a bull's horn. Wider 
						at the top drinking edge than at the narrow point of the 
						horn, the horn was shaved flat on the bottom edge so it 
						was able to sit on a flat surface without spilling its 
						liquid contents. 
						
						Traditionally, tequila has been sipped from a tall, 
						narrow shot glass (like the one pictured above) called 
						a caballito or little horse perhaps made to 
						reflect those early days. 
						In 
						Mexican bars, reposados and anejos are 
						served in brandy snifters to better appreciate the 
						bouquet and the legs it forms on the sides of the glass.   
						 
						
						Premium brands from a premium distillery 
						To 
						demonstrate how the image of drinking tequila has changed, in 2002, The 
						Tequila Regulatory Council chose a new glass to better 
						express the nose and body of premium tequilas. It is 
						much like a wine tasting glass. 
						
						Tequila is best savored at room temperature, straight 
						up. 
						 
						Take 
						a neat sip to clear the palate and breathe out. You will 
						experience the modified heat and smokiness of the 
						tequila. Then take another sip and roll it around your 
						mouth and notice the full body. If you have a snifter, 
						roll the liquid around the glass and appreciate the legs 
						on the side of the glass, and the bouquet in the bowl. 
						  
						 
						
						Rafael from El Llano distillery pours us a sample of  a prized reposado 
						
						Premium tequilas are best appreciated slowly, softly and 
						with respect. 
						 
						  
						 
						A 
						variety of sizes, colors, and ages, smooth or with bite 
						and fire 
						  
						 
						Dated 
						and labeled, these bottles are from previous 
						distillations 
						To 
						keep flavors consistent from one distillation to 
						another, bottles of previous favored distillations are 
						kept as a reference library. 
						  
						 
						What a tasting room 
						at El Llano! 
						If 
						sipping tequila straight up still does not appeal to 
						you, find the original Margarita recipe, use key limes 
						and 100% agave tequila. You will certainly note the 
						difference.   
						 
						Buy a 
						barrel! 
						In 
						Mexico, it is very common to have one's own barrel. 
						These are made in popular 1 liter, 2 liter, and 5 liter 
						sizes. Because reposados and anejos can be expensive  
						Mexicans will purchase a simple blanco, and age it in a 
						barrel themselves. 
						What 
						a wonderful present to someone you care about! 
						  
						 
						
						Centenario or Arrete? 
						We 
						hope our story about Mexico's national drink has 
						enlightened you on the fine points of tequila. Perhaps 
						you will be able to visit the
						
						
						
						town someday, and now 
						you certainly know something about the
						
						
						
						tradition. So the next 
						time you have an opportunity to try a classic tequila, 
						we hope your experience will be enhanced.   
						 
						The 
						fine town of Tequila, Jalisco, Mexico 
						
						Billy’s first career was 
						as a French chef. Visiting Europe in 1979, we had a 
						personal introduction to the cognac region and toured 
						the Segonzac vineyards and distillery. During the years 
						we owned and operated our restaurant in 
						
						
						Santa Cruz, California, 
						part of our job was to visit the famous Napa Valley 
						vineyards. There we 
						toured the wineries and purchased fine selections for 
						our wine list, the most extensive in our city. 
						Since our 
						retirement in 1991, our world travels have 
						afforded us the opportunity to meet owners of breweries 
						and distilleries around the world, such as
						
						
						
						Speights Beer brewery 
						in Dunedin, New Zealand and the
						
						
						Roaring Forties Distillery 
						in 
						Nelson.  
						
						
						In each of these enterprises, we have been moved by the 
						boldness, dedication, perseverance and pride that the 
						owners have to attain business success.   
						
						
						The making of tequila in Mexico is no exception. Coupled 
						with the generosity and hospitality of the Mexican 
						people, traveling to Tequila, Jalisco to visit the agave 
						fields and view the making of tequila first hand is a 
						worthwhile trip. We have learned that the unique tastes, 
						characteristics and quality of this beverage puts 
						tequila on par with the finest cognacs we have tasted.
						 
						 If 
						you want to learn more about the city of Tequila, Jalisco, 
						Mexico, 
						
						
						click here 
						 If 
						you want to know more about the tradition of tequila
						
						
						
						click here  
						For 
						more stories about places of interest in Mexico,
						
						
						
						click here 
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